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4th
Continuing consumer wine education –
the innovational, market-leading experiential wine tasting & promotional event!
The 4th Get Wine Wise Sponsorship package
Covering five key Channel Activation areas – Experiential Wine-tasting, Mobile Experiential, Media & Social Media, Promotions and Trade Support
• Traditional print & broadcast PR & competition coverage
• On-line PR & competition coverage
• Reaching up to 18 million ABC1 wine consuming adults around 3x’s
• Social media reach across Twitter, Facebook & Instagram
• Get Wine Wise website with heavy sponsor branding – reach 250k usv's
• Pop-up Wine-bar RoadShow visiting 100 top large format stores Tesco & Sainsbury’s
• Plus 3 London mainline railway stations directly engaging/tasting to 50k consumers
• Communicating to around ½ million wine-aware ABC1 adults
• Engaging with and perfect serve-sampling to 400k wine consumers
• Minimum of 75k data-collected samples per sponsor
• All supported by heavily branded RoadShow vehicle & Pop-up
wine-bar with:
5. Trade Support
Helping maximise trade channel activities via constant communication